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About Us

New North B2B is your source for in-depth information and analysis of the issues affecting the northeast Wisconsin business community. We’re currently in our 15th  year providing insightful perspective to small and mid-sized business owners and managers across the region.

Whether in our monthly printed magazine, in our online “turn page” digital edition, or through our periodic updates in between issues at our blog, B2B is designed to provide useful and easy-to-use information about your customers, vendors and managing your organization’s operations for greater success.

Each edition of New North B2B shares successful business solutions implemented by our neighbors in the local business community. B2B delves into the impact of state and local government decisions on business, explores entrepreneurial opportunities in the region, and offers wisdom from organizational leaders in the area who’ve been around block a few times.

Click here to subscribe to receive B2B at your office each month, or receive a free subscription to our digital magazine here to keep up to date with B2B.

Sean Fitzgerald

Sean Fitzgerald

Sean Fitzgerald is the founding publisher of New North B2B magazine. He launched B2B in March 2002 to provide business owners and executives in northeast Wisconsin with a consistently comprehensive and regional perspective on local business.

Sean is a former business editor with the Oshkosh Northwestern and a former business writer with the Fond du Lac Reporter. While working for daily newspapers, he served as the founding editor for both the start-up FDL Inc. weekly business publication and the start-up monthly Oshkosh Inc.

Throughout his nearly 20-year career as a business journalist, Sean received several awards from the Wisconsin Newspaper Association, the U.S. Small Business Administration, the Wisconsin Association of School Boards and the Wisconsin Education Association Council.

Sean is active in the community and has served as a board or committee member for a variety of organizations. A short list of those responsibilities have included being past chair for the Oshkosh Area United Way Campaign; networking committee chair for New North Small Business & Entrepreneurial Council; a Big Brother with Big Brothers Big Sisters of the Fox Valley Region; board member for the Oshkosh Chamber of Commerce; as well as boards for various other civic, cultural and human service organizations across northeast Wisconsin. He’s a former elected member of the Oshkosh City Council and helped found Propel in Oshkosh and Young Professionals of Fond du Lac.

Sean holds a B.A. degree in philosophy from Carthage College in Kenosha. His wife, Vicky, is a CPA and works as the finance director for a large education institution in northeastern Wisconsin. They have two adult children.